Packaging Design
Duan Wu Festival
Rationale
The Celebrate with the Kit captures the essence of the Duan Wu Festival, depicting it as a double-entry door to dragon boat racing and the joy of eating zongzi. This design symbolizes the festival's rich traditions, adorned with five vibrant colors for joy, health, and longevity. Ideal for gifts or personal use, the kit includes illustrated greeting cards, a zine about a fascinating story, and collectible stickers of zongzi and dragon boats.